Website Design Portfolio

Every project I work on is designed with purpose, combining strong visual design, clear messaging, SEO improvements and user-focused thinking. Below is a selection of branding, website, and digital projects created for businesses at different stages of growth.

This project focused on modernising the site’s structure, improving mobile usability, strengthening SEO through a clearer information architecture, and streamlining key user journeys, all while preserving the valuable content and trust signals the business had built over time. The redesign was delivered using a phased approach, prioritising the highest-traffic pages and most important conversion paths first. This allowed improvements to have an immediate impact on user experience and search performance.


This website was designed to be completely transparent, with clear pricing, straightforward package information, and an intuitive booking journey that gives customers confidence from their very first visit. Every element of the site was carefully considered to showcase the craftsmanship of the bespoke photo booth while balancing luxury with personality. The result is a modern, user-focused website that builds trust, communicates value, and helps transform visitors into enquiries and bookings.


A full website redesign for Teal HR, focused on improving user experience, strengthening SEO, and creating a more approachable, user-friendly online presence. The result is a streamlined, easy-to-navigate website that better reflects the brand’s supportive, people-first approach while helping convert visitors into enquiries.


A one-page website designed for a Pilates studio in Brighton & Hove. The aim was for a simple, affordable, and easy-to-manage site where clients could quickly find information and make enquiries without the burden of expensive booking platform fees by keeping ongoing costs low with hosting at just £9 per month.


I designed a refined two-page WordPress website focused on elegance and ease of use. The homepage features a full-width garden video, a scrollable project gallery, clear service highlights, and customer testimonials to build trust. The contact page uses a clean, single-column layout with an embedded enquiry form.


I rebuilt the website for Problem Pet Solutions to improve search visibility, mobile usability, and overall performance. The project included restructuring content for stronger SEO, refining navigation, and introducing new features to help pet owners quickly find the right behavioural support and make contact.


By focusing on user needs, clear navigation, and a visually engaging design, I delivered a website that honours The Motor Cycling Club heritage while strengthening its digital presence. The result is a user-friendly, future-ready platform that supports both long-standing members and new audiences alike.


Redesigned and refined the website to create a warmer, more user-friendly experience that clearly guides visitors towards getting in touch. The site is now fully mobile responsive and SEO-optimised, helping it perform better in search results and connect with more local clients.


A complete redesign to create a beautiful and calming home for Kate’s counselling and hypnotherapy practice supporting busy people (especially working mums) to reduce stress, build resilience, and embrace inner calm. Ensuring fresh colours and a soothing layout supports emotional wellbeing services she offers.


For Carla a key goal was to showcase her unique techniques and compassionate approach to breastfeeding support. The content was carefully structured to clearly communicate her services and expertise. Engaging visuals, client testimonials, and clear calls to action create a more welcoming and user-friendly experience.


I completely rebuilt and rebranded the Nefertiti Skin Clinic website to better reflect the clinic’s professional identity and the owner’s personal style. The new WordPress website is fully editable, giving the client complete control to easily update treatment information, adjust pricing, and manage content as the business evolves.


I redesigned Dorset Coin Company’s category pages to bring them in line with the brand’s visual identity and customer expectations. The updated layout introduces improved filtering with enhanced usability, reducing friction when browsing large collections. Prominent, image-led category highlights at the top of the page guide users toward key coin types, making product discovery faster and more intuitive.


This website reflects Joanna’s personality while delivering a smoother, more effective experience for her clients. More than a marketing tool, it acts as a natural extension of how she works and connects with her audience. Engagement has improved, and most importantly, Joanna feels confident and proud to share a site that truly feels like her.


I redesigned the Shop Our Collection journey to create a more intuitive and engaging browsing experience. Instead of a generic all-products page, I introduced a landing-page style layout that highlights key product categories with enticing imagery. Users can now click on these categories to anchor-scroll down to subcategories, making the experience smoother and more visually appealing.


Logo Designs